Everything is ready for the 196th edition of the Corsa dell'Arno which will take place, as usual, this April 25th and it's not only the beautiful thoroughbreds who will compete for the trophy of the oldest gallop race in Italy, but also all the ladies and girls who will compete with their hats in the new edition of the "The most beautiful hat for Corri la Vita" competition.
Thus, once again, the sporting event will also be an opportunity to show off eccentric hats created by the fervent imagination and inspiration of the competitors in the race or to buy one that is the result of the skilful dexterity and originality of the stylists of us members of the prestigious Consorzio Il Cappello di Firenze, all under the banner of solidarity and renewed commitment alongside the Corri la Vita Association.
The appointment is for Tuesday 25 April from 2.30 pm at the Visarno "Cesare Meli" racecourse, in the wonderful setting of the Cascine park in Florence.
An afternoon of celebration dedicated to sport and elegance. An opportunity that we at Rossomenta cannot miss.

Bucket hat: the versatile style for every day

There are no more excuses: a Bucket Hat absolutely cannot be missing from your wardrobe!

For those who still have doubts about its comeback in style, this hat, which saw its birth in the early years of the last century in northern Europe and which after ups and downs has returned to great fashion only a few years ago under the strong impetus of the big luxury brands, does not seem to know any kind of awe towards the most famous models of headgear and is now an inevitable piece of all fashion collections worthy of the name.

Practical to wear, and very useful in all "passing" seasons, the "fisherman's" hat (literally "bucket hat") is perfectly capable of protecting you from the first rays of the sun as well as from sudden rains thanks to its flat brim too large and to the materials of which it is often made and which are immediately appreciated for their lightness and impermeability Undisputed symbol of the 90s street style, which saw it excel as an icon of the outfits of rap and pop music stars (who relaunched it officially after decades of oblivion), is now considered an absolutely versatile garment capable of combining both with romantic-flavored dresses, as well as long mid-season trench coats, as well as oversized cardigans and jackets or simply with beach costumes and long-sleeved shirts.

In short, an easy-to-match and highly trendy style companion that could only be present in numerous variations also in the Rossomenta collection for this Spring-Summer.

You just have to choose the model that best suits your style in one of our boutiques.

Spring... here we are now!

Want for Spring? Of course yes! It's very close now and she too seems to be impatient. In fact, and as happens in most cases in reality, the equinox will not take place on the canonical day of March 21st, but already on the 20th, at 21:24, to be precise.

Even we at Rossomenta are already ready for the summer and the desire for freedom and outdoor life that it brings. The ultra-fresh Spring Summer 2023 collection draws us into the charm of Mediterranean colors and flavors with its citrus fruits, offered throughout the their expressive strength as protagonists of total looks designed not to go unnoticed, and with artistic majolica, immortalized on delicate pastel tones to enhance the combinations of shades and geometries.

The undisputed star is still colour! From bright neon to deep blues; from romantic cream to the wonderful and soothing nuances of the earth (sand, ochre, orange) in combination with unusual details such as belt buckles or very light feathers to embellish hats and headdresses full of inspiration and originality.

Look for the Boutique closest to you and come and breathe the spring of new Rossomenta proposals for 2023. A collection full of charm awaits you but also of joy and light-heartedness, in that perfect balance of taste and creativity typical of Made in Italy. Just from Rossomenta.

Rossomenta luxury brand in Sanremo

Here we are. The 73rd edition of the Sanremo Italian Song Festival is about to begin, the musical event that every year keeps millions of Italian and non-Italian spectators glued in front of a screen.

A singing competition, of course, but also a showcase of styles and costumes in constant evolution: an iconic appointment in which exhibitions of various art from the kaleidoscopic world of entertainment alternate in a continuous parade.

Rossomenta, which has always been an ambassador and supporter of the Made in Italy style, will be present as a luxury brand, in the Sala Palme of the exclusive Royal Hotel in Sanremo, where most of the big names in the competition will stay and where exclusive interviews will be held with the artists who will be honored with the garments of our A/W Collection and with our Pockhat, the exclusive foldable and pocketable rain hat.

In this historical moment in which Italian music, from the more commercial to the authorial and niche one, is experiencing a phase of enormous vivacity and a great appreciation, also and above all outside our borders, we at Rossomenta did not want to miss our support. Once again promoters of inspiration and Italian excellence. Once again alongside art, in all its forms.